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My Lotus Blossom for the "Pedal Posted project"
My Lotus Blossom for the "Pedal Posted project"
My first sketches for the "Pedal Posted" project
My first sketches for the "Pedal Posted" project
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Project details

Overview

As we were supposed, I chose a Company from the list that we were given. I ended up with a bike messaging company.
Using the Lotus Blossom Technique I came up with all the aspects I wanted to consider while finding a name and creating the logo for my fictive company.
I had three different naming ideas. The one I chose was "Pedal Posted", which actually doesn't mean much more than "delivered by bike messenger", but seemed to be a nice alliteration and a name that can be easily remembered.
For the logo itself I used a combination of a seal and a bike drivetrain, while the two Ps were used as Pedals. Later on I changed the logo a bit and included a letter. That way the name could be read more easily. The typography was completely separated from the Logo itself.
I still like both of the approaches and haven't really decided which one to go for, yet.

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