Maestros del Arte Popular / Masters of Folk Art 2014

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The author

Industrial designer graduated from Pontificia Universidad Javeriana with a certificate in digital media from Yoobee Design School. Mainly attracted to cultural projects, with three years of experience in product design and development with artisanal communities, participation and exhibition on fairs and events, support on product design focused on sales department, and training, consultancy and public management.
Responsible and organized with ability on teamwork and good interpersonal skills. Interested in innovation, social design, participatory design and design thinking.

Project media

Exhibition of the emblematic products
Exhibition of the emblematic products
Handcrafts exhibition
Handcrafts exhibition
The same product with different craftsman interpretations
The same product with different craftsman interpretations
Exhibition of Colombian craftwork
Exhibition of Colombian craftwork
Exhibition of the most traditional products of Colombian artisans with a brief explanation of each product.
Exhibition of the most traditional products of Colombian artisans with a brief explanation of each product.
Exhibition of the same mask style with different patterns and colours
Exhibition of the same mask style with different patterns and colours
Time line of the important events of Colombia´s craftwork and artisans.
Time line of the important events of Colombia´s craftwork and artisans.
Dynamic Colombian map where you can find all the traditional techniques and the place of origin.
Dynamic Colombian map where you can find all the traditional techniques and the place of origin.
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Project details

Overview

In order to celebrate the 50 years of Artesanías de Colombia a state company, we made an exhibition of a selected product sample called Maestros del Arte Popular that traduces Masters of Folk Art, where Colombian folk art masters recognized by Colombian President Juan Manuel Santos with a Masters Medal exposed their pieces.
During this exhibition we exposed the products to show that beneath each piece of work there is a story, knowledge and a cultural stereotype captured on an object.

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