Part 1 : The mind map is of 7up. The map is about how the viewer looks at the site, what it represents in terms of color and what the brand is about. It's Flavour, logo & environmental factor. Also a wireframe, A single page website. They introduced a type of mix, where 7up can be used in making cocktail, mocktail and also non alcoholic. Their brand war would be Spirte.
Part 2: The mind map is about a band called Broken Bell. They have nice visual and creative background in their site. The site gives is regular where the band has news, photo's, tour, video's and store. They have also used interesting GIF elements in their side, also while it's loading their music plays. The map only tells of wireframe of the website.